Investor Marketing

Analysis and recommendations for investor relations
Investor relations in most computer companies are relatively passive programs and, except for upper management, are often isolated from the rest of the company. In most cases this type of program should be changed.

A proactive program that is integrated with corporate marketing can be much more effective. The effects can be as far-reaching as reduced cost of investment capital, improved analyst evaluations, and more favorable market valuation of the company.

Michael Durr & Associates can work with you to build strong interactive support between your investor relations program and your marketing program. At the same, we can create an investor marketing program that, when coupled with sound business practices, can reap substantial rewards in the investment marketplace.